Origin Outdoor

Minimal geometric logo for an outdoors sports shop. The logo combines in a stylised manner the sun and a pine-tree. The colours used are very appealing to among hikers and outdoorsmen. Appeal wasn't the only factor when thinking the overall colour scheme of the brand, functionality was the first factor that came to mind, as their clothing will be worn by birdwatchers and wild-life photographers. This way their clients will have a perfect camouflage while still boasting their favourite brand colour palette.

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