U2 Fashion Store | UI/UX design case study | Fashion App
Hey folks!
The team was tasked with rethinking the issues that customers encountered when shopping online. We created a platform to connect fashion lifestyle segments and vendors with potential customers.
U2 (Unique & Universal) is a digital ecosystem mobile app for fashion and lifestyle. This app is a strategy that connects designers, artisans, fabric sellers, accessory sellers, threads, graphic designers, and so on. Customers can shop for fashion clothing based on their body measurements.
Meet our new eCommerce app design, which could assist such a brand in reaching its target audience. Our objective is to create a minimalistic and modern design without unnecessary noise and create a convenient UI.
This concept's main UI elements are all accented with white and grey. These colours do not detract from the vivid outfit photos. The main focus of this design is on colourful product photos. We tried to include as many as possible because they could help users make a decision faster.
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