National Sprint Regatta - Logo Redesign & Branding

The old National Sprint Regatta brand looked dated, we rebranded with a modern, active feel

National Sprint Regatta (NSR) is a non profit organisation under the parent company British Canoeing. They put on sprint kayak and canoe events. 

Phil Caisley and I identified that the old logo looked dated. We gave NSR a modern face with a logo that uses a minimal illustration style and bold colour gradients. Importantly the logo shows both canoers and kayakers (identified by their different oars.

In reviews we trust

'Many thanks for taking in the corrections and for achieving our tight deadline, it looks great!'

Phil Caisley Chair of the Regatta Committee