Command - Hangin' with Plants

Last year I was happy to design and supervised the animation for this ad campaign for Command and it was really fun!

The campaign was called "Hangin' with plants" and the brief from the agency was to bring plants to life. Like plant babies, for plant parents! I designed the characters based on the photos that were going to be used, planned the animation and then my team animated them on top of the video footage. We also animated a sticker set for Tiktok and Instagram, so people could put them on their own plants.

Agency: Venables Bell

Production company: Lumberyard Productions

Animation by: Fernanda Frick Studio

Main video piece for Instagram