Broadcast TV Ident - Character design & storyboard

I was in charge of re-designing the mascot for a national broadcast TV channel and storyboarding their "good night" ident, but sadly it went unproduced. Still happy about the result and it was fun to visualize this character going through different scenarios to the rhythm of a song of a popular local musician.

Character style explorations

Final model sheet and expressions for 3D modeling.

Secondary character designs and poses!

Draw and timed the animatic for the ident.