Cerrado Corretora - Before and After

Cerrado Corretora is a company from Goiás that sells agricultural goods / commodities, its main products sold are corn, soybean meal and cottonseed, however, there are several others traded such as corn germ, citrus pulp, rice, beans, etc. Also operating in the Futures Market, with the sale of hedges to protect agricultural production and new modalities offered by the Exchange, having as its main business, the sales of commodities/commodities.

However, its main objective is to expand into the futures market, seeking to adopt more innovative and digital services as a partner of the Exchange, also due to the expansion of some of its major competitors operating in the market. As a broker associated with the Exchange, buyers and sellers cannot “cross” the negotiations, cutting the need for an intermediary.

The challenge was to develop a brand with the same current essence as the company, conserving and enhancing its presence and personality, but with a more contemporary touch, of a company that seeks modernity, trust, growth and connectivity.

Integrating people and their agribusinesses to the Financial Market, in a simple, agile and interactive way.