Eunoia - Packaging Design & Brand Identity

eunoia noun [U] formal εὔνοιᾰ /juːˈnɔɪ.ə/        

“well mind, beautiful thinking”

Eunoia is a  boutique brand Concept of granola for philosphers, honouring time spent in study, contemplation and authorship.

Using a combination of digital collage and illustration, I crafted the story of brain food inspired by allegories and books from philosophers like Plato and authors like Hermann Hesse.

Food for thought? See more of this project on my website