FAT Brands Inc. - "Kiss Our Asterisk (*) Goodbye" Campaign

FAT Brands Inc - Franchisee Marketing Campaign

FAT Brands Inc. created a marketing campaign called "Kiss Our Asterisk (*) Goodbye" to highlight how a lot of competitors lure in their franchisee’s with misleading headlines that have contrary details hidden in the fine print. FAT Brands Inc. dismissed the fine print all together, and promise a clear and direct approach for becoming a Franchisee of their brand offerings with no misleading gimmicks.