Rebuild Mobile Application

Increase mobile App user. Retain loyal customers. Create brand awareness

ANALYSIS:

Audience building is one of the most important benefits of mobile apps. By providing a dedicated app, businesses can build a loyal customer base that regularly engages with their brand. Mobile apps also offer a hassle-free experience for customer support requests, allowing customers to quickly and easily communicate with businesses.

Mobile apps also provide an opportunity to retain loyal customers through attractive offers such as discount coupons, exclusive deals, and personalized promotions. Additionally, new products and services can be showcased on the app and promoted through targeted ads, increasing product sales while keeping promotion costs lower.

UX CHALLENGES:

The first challenge is merging three sub-websites into one app while ensuring that all customers can easily understand and navigate the new platform. The second challenge is increasing the exposure rate of new products, as the app will feature a large number of new arrival products every day. To address this challenge, businesses can use features such as personalized recommendations, targeted promotions, and user reviews to help users discover new products.

The third challenge is managing notifications. App users tend to open the app more frequently than regular desktop users, which can lead to notification overload. To address this challenge, businesses can implement a notification system that allows users to customize their notification preferences and receive relevant updates at the right time.