MARLBORO GOLD packaging design / branding / brand design

https://www.wardgraham.com/gold Follow the link for the whole story relaunching Lights as GOLD and new packaging design.

Changing even one SKU is risky business. Reinventing Lights as GOLD eluded all risk, created new relevance and a “halo effect” reinvigorating the entire brand.

CONTACT Ward at . . .

MAIL: ward@wardgraham.com

MOBILE: +1 829 294 1024

WEBSITE: https://www.wardgraham.com

LINKEDIN: https://www.linkedin.com/in/ward-graham/

More by Ward Graham | branding / brand design / brand identity / brand development / product design / executive creative director

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