CONNECTING EYE DOCTORS WITH PATIENTS CLOSE TO THEM

As the vision care market evolves, Seight is poised to reshape the way vision care is delivered by connecting eye doctors and patients in close proximity together. With Seight, ye doctors and patients in need of urgent care can now connect with each other.

I created the brand identity for Seight with emphasis on visualizing their core values – “connecting eye doctors with patients in close proximity”. The visual identity is minimalist and simple to reflect authenticity and trust between the platform and her target audience (both doctors and patience).