Sportlife Brand Identity Concept

Sportlife is the largest network of fitness clubs in Ukraine.

Building up your own body is not a sprint but a marathon. We have imbedded this idea in the new extended logo. It is in the coming to the gym where the greatest effort lies. Sportlife can be found in every district of Kyiv and in each big city. This insight forms the basis of the slogan: "Gym close to your home"