WCG - Visual identity

Women's СryptoGuida is a guide for Ukrainian women in the Internet of the future (Web3) and the world of cryptocurrencies. This is a joint social project of the charity blockchain fund Unchain and the women's magazine ELLE Ukraine.

The initiative aims to expand Ukrainian women's access to the benefits they can receive thanks to blockchain technologies.

As the creative mind behind the visual identity, I was inspired to create a design that reflects both the strength and elegance of the modern Ukrainian woman, while also embracing the innovative spirit of the Web3 era. Through the use of vibrant colors, dynamic shapes, and bold typography, the visual identity captures the essence of this groundbreaking project.

Illustration by @mashmalakh