MixArt overview

Start-up company in the pen display and tablet market for creative users. As a technology company, we provide cutting-edge digital ink solutions for a wide range of partners using and producing smartphones, tablets and digital stationery.

the challenge

Designing a website for a new product with a multi-thousand audience and many competitors is always great responsibility. Sometimes any changes in our usual interaction cause negative user feedback and this greatly affects the SEO.

I’ve seen quite a number of curated graphic displays online - mostly focused on top-grade products - and I was inspired to design a potential eCommerce layout that catered more towards a large niche versus a smaller store. I wanted a design that could highlight how special the product is - channeling the same exclusivity of each item through the design.

While there are standards and status quo to how an eCommerce should function, this was a fun challenge to imagine the flip side: is there room for experimental yet functional eCommerce designs for niched businesses with smaller product ranges? Can they be an exception to break the mold?

Show us, love. Press “L”.

Looking for product designer? Learn more about our works here and contact us: luca.uix@gmail.com