Sigma branding
One more shot of Sigma brand identity our team was working on.
A brand is a complex thing most people understand as a logo and a name. The majority of designers start making branding from these things. Is it right? The Netrix team doesn't think so.
Everything starts with a good strategy. If a brand has strong positioning based on customers' motivation and problems (and a lot of other things), then you won't have a problem with how to show it through your design and which visual technique to use.
Check more of our work here.
And don’t forget check our recent article Essential branding strategies for Web3: what you need to know.
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