Heineken Sustainability - Circular packaging

For its first sustainability campaign Heineken hired us to create something different. Stereotypes and cliches of barley fields, farmers and sun were replaced by artistic reinterpretations of Heineken most recognizable asset. Their iconic green bottle.

See the full case study see here https://www.behance.net/gallery/127962393/Heineken-For-a-Greener-World