Beneplan Website - Group Health Insurance
Facing mounting competition from big insurers, Beneplan needed to redefine themselves to capture and convince more business prospects.
Unique in the space, but as a hidden gem, Beneplan’s value wasn't clearly communicated through their website and digital assets. Ferraz Creative arrived to re-design Beneplan's website and help capture more online leads.
A Mobile-first Design Built To Improve Conversions
Understanding that over 30% of traffic came from mobile and tablet devices, it was imperative that our designs were fully responsive and performed regardless of prospect screen size. The client was able to save time and budget without coding custom layouts during the development process.
Eye Catching Illustrations
To appeal to today's small business owner, we decided to use playful illustrations and forgo the standard suit & tie formality used by industry peers. This warm and approachable style allowed us to unravel Beneplan's value proposition in an engaging and digestible way.
The End Result? A Beautiful Website That Gained More Traffic and Converted More.
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We're Ferraz Creative - A team of creatives that specialize in UI/UX, Product Strategy, and Website Design to create new product experiences that unlock more value for your customers.
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