Building a digital bridge to connect professionals with their next big opportunity

The Challenge

This online career coaching platform needed to take their idea from paper to reality. This involved product validation and research, product design and development, and a go-to-market strategy.

The Solution

In collaboration with Apply Digital, we worked with NEKSA to conduct market research, lead a customer journey mapping exercise, and develop branding and positioning. Then, we built a responsive website and ran a promotion campaign across marketing channels.

The Result

NEKSA has launched Canada-wide and continues to successfully connect job seekers with the content and tools they need to meet their career goals.