Sound Dollar

Overview

Sound Dollar has one objective: To help people everywhere achieve their own version of financial health and happiness. They simplify the process of hitting their money goals through simple, step-by-step plans and clear, actionable recommendations, and easily-clickable affiliate links.

Project Details

After gaining a clear perspective of the target audience, the goal was to create a content-driven interface where users would educate themselves on specific topics, then funnel towards taking a specific action. The outcome was a welcoming style that pointed users visually and interactively through a specific journey. Stakeholders included managers, editors, and marketing specialists. As a result, every element was designed and built to work hand-in-hand with a custom CMS in order for ease of use and quick deployment.

User Persona Research

UI/UX

Wireframe

Prototypes

Style Guide Creation

Branding

User Testing