To improve the visibility of spirits for holidays, Bodeboca asked to implement a section for related products within each spirits page.

🦚 Briefing

Bodeboca is known for being a spirits specialist, so our customers regularly ask how to get the most out of a spirit, how to taste it, or how to mix it without spoiling, and all I want is to bring a solution.

✍️ My job

Role: Low and High fidelity wireframes and Visual Design

Duration: 2 weeks

Tools: Figma and FigJam

⚔️ Challenge

As usual, the initial proposal of the card didn't have the best design. And, my goal is to get the best possible result, so I redistributed the elements to achieve a more aesthetic appearance that meets the user's expectations.

The first design was good, but the second one is lit🔥. It fills the empty space next to the image and adds value to the user's experience, making a cross selling with a related product.

📊 Real value

As I said at the top, we found that people have doubts about mixing and tasting premium spirits, so this should be the answer for some of them out there, creating a true added value without losing sight of the business.

Also, the team expect to increase the spirits sales average ticket compared to last holidays 🎅🏽