The Wave - Brand Identity
OPPORTUNITY
Design the branding for The Wave, a nearshore branding agency located in Central America.
SOLUTION
The Wave is a studio capable of making the brand stimulate the consumer's senses through its Branding, 2D & 3D Animation and Audiobranding services. Sound, visuals and movement merge to dynamize forms, rhetoric and concepts.
Its visual identity system is composed of three pillars of communication: movement, dynamic structure and multisensory connection.
Exploration
Moodboard
Sketches & Final Direction
Visual Identity System
Logo Variations
Typography
Colors & Gradients
Applications
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