Case Study: SUPERNATURAL

Supernatural is and end-to-end mobile application that provides tools to create and maintain a healthy & joyful spiritual practice.

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Below is a bullet point overview of the entire project.

• Duration: 4 weeks.

• Goal: design tools to create and maintain a healthy & joyful spiritual practice.

• Secondary research uncovered barriers to why someone would quit their practice.

• User interviews reveals a pattern for starting + maintaining a healthy habit.

• Refined problem statement: HMW help beginners feel confident about their practice + develop it into a joyful new behavior?

• Ideation: habit building though guidance, joyful routine and community support.

• Usability testing: Lessons feature required more clarity + lack of content created confusion in navigation and how app/features functioned.

• Implemented features: daily lessons + meditations, blog, journal, favorites, community support, badges (gamification aspect) and weekly schedule of notifications + alarms.

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