Cricket Lighter Wrap
Design created for a 99designs contest by Cricket for limited edition lighters.
The guidelines included creating something vibrant and fresh that starts a conversation.
I was inspired by Jung’s analysis of the serpent archetype, as well as mythological tales of men fighting serpents.
To give the ancient theme a modern touch, I chose a bright, warm color palette.
“The serpent is the earthly essence of a man of which he is not conscious” - Carl Jung.
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