The Brief

The client is Moon, they are a new up and coming startup with the goal of revolutionize the NFT marketplace business with a design-first approach and a deeply curated experience for the users.

Objective

Establish visual language of this new NFT marketplace app. Lock a visual aesthetic and then scale the design on multiple screens, based on the wireframes and the flow that is provided from the client.

Audience

The audience of this project is all those people that are embracing and following, in a way or another the world of NFT and digital art. We’re talking mainly about tech savvy people that know their way online and in the world of crypto and NFT.

Deliverables

• New visual language for Dig/Art

• Fully designed flow in High Fidelity

• UI library

• Functional Figma Prototype

Prototype

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