NFT Marketplace App Design

This project was completed as part of Dribbble's UI Design Course.

The Project

The client is Moon, they are a new up and coming startup with the goal of revolutionizing the NFT marketplace business with a design-first approach and a deeply curated experience for the users.

Goals

Establish visual language of this new NFT marketplace app that is ready to revolutionize the digital art scene. Lock a visual aesthetic and then scale the design on multiple screens, based on the wireframes and the flow that is provided from the client.

Build a UI Library of the final UI and create a functional prototype.

Process

Wireframes were already created, so I created the UI Design through the following process:

1. Moodboards

2. Visual Exploration

3. Design 5 High Fidelity Screens

4. Create UI Design Library with type scale, color palate, components, and modules

5. Create an interactive Figma Prototype

Moodboards

Here are the moodboards created when I started the visual design process.

2. Visual Exploration

After creating moodboards, the goal was to create different visual designs to determine the style for the app. Here are the concepts I created.

3. Design 5 High Fidelity Screens

I was in a team with a design mentor and other students. We worked to give feedback on each person's designs to help them choose a concept to move forward with design process.

Based on feedback, I ended up going with a lighter color scheme to accent more of the artwork colors.

4. Design System

This is the typography, color choices, and a few a of the icons and components used in this project.

What I learned

I spent a lot of time creating moodboards and ideas for the visual design of this app. It was a great way to expand my thinking and see how many different styles I could create before choosing a design.

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