South Linton | Design Collateral

South Linton is a home and garden boutique in Wilmington, NC founded by Frances Wells. South Linton offers a curated selection of home goods, potted plants, and garden accessories that range from antique to modern.

Inspiration for South Linton’s brand identity came from french flower markets – Intended to evoke of a feeling of charm, elegance, and tradition.

We went with a Lily of the Valley as the submark as it represents the return of happiness; rebirth; hope. Also known as May Bells or May Lilies, sweetly scented and delicate blooms make this flower particularly charming.