rCity Network Brand Identity
rCity Network is a not-for-profit company built on the ethos of community and entrepreneurship. As a culture-setting foundation, its mission is to empower local businesses and groups to bridge societal divides through community engagement. We worked with rCity to craft a visual identity system to help carry their mission and purpose into the local community.
Since much of the "hands-on" rCity team is made up of volunteers, we focused on accessibility with the identity system, using a limited color palette and a single font family for all brand applications.
Let's work together. → andrewwiseman.co
art direction
brand
brand expression
brand identity
brand identity design
branding
brand system
identity design
logo
logo design
typography
visual identity
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Posted on
Oct 4, 2022
More by Andrew Wiseman View profile
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