Termgrid - Explorations

About the client

TermGrid is a SaaS platform that helps borrowers, lenders, and advisors manage the debt financing process end-to-end.

They are creating a whole new category of debt management and trying to automate existing traditional categories and make their use a pleasant experience.

TermGrid wanted a consistent and memorable brand with a visual language that would resonate with their customers and serve their marketing team for years.

Explorations

The main idea during the exploration stage is to see how can we align a new brand identity in the digital environment, meaning the website. Various sketches of the header, illustrations, and layouts are made before we move forward to the final version. Designs that we explored aimed to convey a sense of security, thus we didn't go deep into super expressive style, nevertheless, we managed to be different from our competitors and look fresh.

Check the Live Website here

We are BB Agency

We're a digital agency crafting holistic, people-friendly experiences. We serve as a strategic partner for fast-growing tech companies in need of a scalable website with modular CMS, a design system, and future-proof brand identity. Through challenging core assumptions, we shape the products and services that improve the lives of thousands every single day.

Check us out at bb.agency