Dyve NFT Lending Platform - Style Guide

Dyve is a new platform and concept that was started at ETHNewYork hackathon 2022 and brought to HackFS hackathon to be built out further. I was brought onto the team during HackFS to visualize and guide the product idea in order to create the front end for the key user tasks, lending, renting and most important of all shorting. 

These are new trading activities that could be done with NFTs, and this is what made me want to join the project: for its new, emerging financial primitive for NFTs especially for the everyday NFT trader who wants to level up!

A quick style guide was created in order to make the Front end development more seamless to implement in the short amount of time the hackathon was planned for. 

The chosen styles were chosen to be a mix of current NFT marketplaces in the market with a lot of the market share, Opensea and Looks Rare. However more than this, the colors were used to capitalised on the familiar brand colors of the recognisable marketplaces, including the Google font Poppins used on Opensea. 

When dealing with novel tasks that are built on associated well known yet complex tasks, it is good to use a high level of recognition in the interface design as opposed to recall, this includes branding and color usage.

see more here - https://www.behance.net/gallery/149362535/UIUX-Case-Study-Dyve-New-NFT-Finance