Zoe Brand Refresh and website

Visual branding may not be our bread and butter but when we get the opportunity to do it, we do it well.

That's why we were so excited when Zoe came to us with the opportunity to execute on both their visual brand and launch into the B2C market!

Zoe makes lightweight, compact, expandable strollers for the on-the-go parent. Functional with a ton of personality, Zoe was looking for a fresh squeezed identity ;) Through the refreshed logo, color palette, typography, and illustrations our team of creatives accomplished this by injecting some vitamin "z" into their brand.