Sarahray Exchange Platform
After knowing what the company is about the next step was the brainstorming process to figure out what and what can be used and the colors. I used Sharpe edges to depict how the whole finance department can be robust and constantly changing so you have to be keen (for example investment). The bull depicts the same aspect (being aggressive / direct) and the two box that overlaps / intertwined with each other shows or can depict unity within the organization.
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