Urby - Brand Identity

In rebranding Urby, I wanted to introduce energy to the brand through color and font choice to contrast the boldness of the logo. Using our “Urby Green” as the primary color, I was able to incorporate a feeling of energy in all documents, from stationery and collateral to investor decks and event flyers. 

MY WORK AT URBY CAN BE BROKEN INTO THREE SECTIONS: BRAND IDENTITY, WAY-FINDING & ENVIRONMENTAL DESIGN, AND WEBSITE DESIGN.