Cordial Moodboard
Inspired by California
Cordial helps marketers use all of their data to better connect with customers across email, SMS, and mobile app.
Cordial is warm, reliable, and places communication and customer relations at the heart of its strategy. The brand was born in San Diego, California, and wants to emphasize this link with nature through elements such as the sky, the sea, and the vegetation.
The moodboard imagined for Cordial is directly inspired by the state of California but also by the personality of the brand. We can already see the warm and reassuring colors and the important place given to the human and user experience. (All pictures rights goes to the respective owners and contributors)
Services
The Bruno team created a unique branding that reminds of the brand's Californian roots. Marketing assets and a custom brandmark were designed to convey Cordial’s new branding accross all platforms.
Branding
Art Direction
Brandmark
Marketing assets
