The Morrow - Brand Identity

Iowa State’s Graphic Design Senior Exhibition, The Morrow, reflects the senior class's feelings about the past as we move forward to the future, The Morrow represents experience, memories, and individualized creative freedoms. The Morrow tests uncomfortably in finding unique ways to represent the class of 2022 as individuals inside and out of the graphic design program. The Morrow is a Nostalgic, yet post-modern design aesthetic featuring individualized aspects that show diversity through personal experience. We, as designers, take our personal experiences in and out of class and apply them to our Senior Capstone projects to create something uniquely us.