Web site design: Landing page design for fish feeds

I would like to present the landing design of the Intan website. While UI is definitely is one the key aspects, there are more factors driving the user motivations and there by boosting up conversions:

1. Research to understand the user motivations and setbacks for purchase of a certain product is important. This sets the foundation for UX writing and messaging of the website. We need to understand what is the information user comes looking for.

2. Understanding the user attention spans and there by short and clear messaging within that range is an art. Good UI of course compliments in making the messaging presentive and consumable.

I’d love to hear your thoughts. Thank you :)