Arnette Ad Campaign - Chippa Wilson
Part of Arnette Eyewear's "Create Your Vision" campaign, this piece highlights Pro Surfer, Chippa Wilson and his ability to create/shape his own surfboards.
In addition to print and out-of-home advertising featured here, Chippa was interviewed during the photoshoot where he talks about his vision and innovation in surfing. A video using the interview footage and surfing action was created as an additional content piece for digital advertising.
My Role: Creative Direction, Concept, Lifestyle Photography, Video Production, and Design
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