Celedon Partners Rebrand

The final version of the re-brand I have been working on. The idea behind the logo is that our company helps bring big ideas to life. Through the brain storming and sketching phases I came to the conclusion that an elephant and our business share similar traits and it was a great metaphor for our brand values. To take it a step further I pitched the idea of the elephant balancing on a ball (not a new concept, I know) to help convey the idea that our company takes big ideas and achieves them.