Cape Kablys'21 case study live
Boutique festival Cape Kablys’21 invited its loyal audience to reunite in music & art after hard times of isolation and lock-up.
The intention was to inspire the crowd to leave everything bad behind, enjoy the moment & move forward. Or, to be more precise, to move together to the beat of the music. These ideas inspired the visual identity of the festival.
The visual language of Cape Kablys’21 combines the abstract illustrations of people united in intuitive rhythmical movement, vivid colors and atmospheric photos of the festival’s venue — everything to bring the feel of unity & good vibes back.
