WE BARBER - Logo brand identity
Brief
We Barber offers luxury spaces for aspiring barbers to rent and buy.
The client required a brand identity that expresses luxury, class & style.
The requirements
The logo had to be clean, minimal & adaptable - By creating a simple mark representing the 'individual' at the centre of our spaces.
We discussed the need for a brand that could be subtly placed within messaging & as well as the physical spaces - but it couldn't distract from their clients vision for their barbershop, so had to stay minimal to give a canvas for the client to make their own mark.
Brand world
The all monochrome approach allows for the barber to create their own mark in their space, be it their character / personality or a personal touch such as a splash of colour in the form of decor.
We kept consumer touch-points to a minimal, clean aesthetic, utilising all aspects of our brand to pull together a recognisable, modern & luxury brand identity.