Zytara

Zytara is a new bright star in the FinTech sky. The company’s creators came up with the new concept of neobank for Generation Z and gamers. They approached Geniusee has been working with Zytara since 2018 on developing its FinTech product. The challenge they introduced to us was to create a financial application that allows setting the theme of your favorite esport team as a skin for your card. The concept implied financial education for Generation Z using gamification tools and teaching accountability for children. It also has to help parents manage spending limits, track transaction history, check savings, and impose restrictions.

Key challenges in this project included:

  • Build a Digital banking platform and payment network designed for Millennial and Gen Z gamers and esports enthusiasts.

  • Allow parents to track and manage children’s (6-17 y.o) spendings and savings by parents.

  • Safely integrate payments and third-party services and ensure security for sensitive private and financial data.

The Process

We started with the discovery phase and design services to develop an MVP that best fits the customers’ needs. Geniusee engaged business analysts and UI/UX designers in this process. After that, the development process began. Our dedicated team developed the mobile application. Quality assurance professionals and DevOps specialists supported the projects at every stage. As we worked with the digital banking application, Geniusee also provided integration with third-party services to make payments and transfer funds between banks. For example, children can access the app with a Biometric login.

Project Tech Stack:

  • iOS and Android

  • Backend— Java

  • DevOps— GraphQL, AWS, Terraform

With the Zytara App, you can:

  • Customize your app

  • View transaction history

  • Change your spending limits

  • Parent control

  • Choose card skin of your deadmau5's favorite hero

3-d party integration:

  • i2C — card issue

  • plaid — account opening in American banks

Full case on Geniusee website - https://geniusee.com/portfolio/geniusee/zytara

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