Palette ✴ Visual identity & brand guidelines
Hi all, so happy to share with you more of the work that went into the rebrand of Palette! These are the visual identity guidelines.
Palette is a tool for sales teams, enabling them to calculate commissions automatically, track performance and quota achievement at scale. Design, manage and optimize sales commissions plans with Palette 🚀 Build trust, transparency and motivation among your team.
Palette's team was looking for a fresh perspective on their outdated website and branding, to convey better their values, goals and software product features. The goal was to present Palette as a trustworthy, caring, friendly and approachable brand, while conveying a modern and tech product vibe.
Services:
— UX/UI Design
— Website Design
— Brand & Visual identity
— Digital Product Design (web app)
— Design System
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