HELIO CAIRO HOTEL | Rebranding Showcase

Revamping by rebarding, that’s what I was hired for, bringing an old hotel back to life was a mission accomplished by IRIS Communications [Egypt] during the year 2022, the only reference was an old logo that was designed since 1977, the hotel's management approach was to renew the old outdated brand and to restructure the managerial and business process as well as their marketing as a major part of their rebranding effort.

To view the full project showcase please follow the URL: 

https://www.behance.net/gallery/150353529/HELIO-CAIRO-HOTEL-Rebranding-Showcase