Camay inspiration machine: the machine

Camay shower line re-styling launch campaign was all about inspiration. To bring inspiration experience to digital we’ve created an inspiration machine. The machine helped to store and share content that inspire you. To find a nice link girls could choose theme (e.g. travel), a mood (e.g. romantic) and a format (e.g. video). As a result they got a link to something to watch and get inspired during the day. You could share the link in social media and add your own one. Micro site was located within leading life-style and fashion site.