Overview

Since the onset of the pandemic, mobile users have run most of their lives through mobile ordering apps and anything that can make their WFH lives easier. Many people who adopt dogs are looking for companionship leading to a flurry of dog parent needs.

Create a dog walking app that addresses the needs of dog parents in this new age.

My Role & Process

Product Designer (team of one)

Process

UX competitive audit


User research


Research analysis


User flows


Wireframes


Visual design


Prototype + usability testing


Design system

Evaluating usability with a prototype

Splash screen confusion

Users did not know what to do at the first intro onboarding screen. The image was slow to load as well.

Solution

We added a “Get Started” button to the splash screen to influence an action. We also cut back on the image effects to speed up the loading time.

Registration screen options

Users wanted to select all options for Registration criteria and wanted to toggle between two buttons on Registration that were not accounted for.

Solution

Creating variant states that were distinguishable visually of what was on/off.

Color compliance issues

It became clear that we had an accessibility issue and had to change the color.

Solution

We shifted from a yellow-orange to a bright red-orange that passed the test while still keeping the design friendly and approachable.

Favoriting & contrast

Users wanted to favorite walkers from the home screen just from first impressions, which we did not anticipate.

Solution

We adjusted the fave button size and created variant states.

Thank you!