Black Propeller Slide Deck Redesign

I was tasked with creating a new and improved quarterly review slide deck for clients of Black Propeller. Our goal was to tell a story while presenting a new way to organize data that is visually impactful & easy for clients and external audiences to understand. Using our brand identity, we've created something that is personalized for our client while showing the personality of our team at Black Propeller.

Before...and after! We want clients to focus on what matters. For them, it's all in the data. Our clients can easily find clicks, conversions, and return on ad spend along with a simplified system to show changes over time.

Each department now has its own color coded section. Title pages have navigation and agency photos of employees at Black Propeller.

Here are some more examples of data organization for numbers, explanations, and visual assets such as landing pages and ads.

You can't end a slide deck without a good ol' client survey and a fun thank you page.

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