Ponta - Locação de Veículos | Brand

Ponta is an executive car rental company located in Brasília-DF, which provides services mainly for the national congress. We were given the mission to develop a strong brand and to represent it in this executive vehicle rental sector.

We use modern elements for graphic representation of the brand, so we apply it to all online and offline visual identity.

Strategy

We adopt high-value executive communication, so that consumers can see that in addition to the excellent cars that Ponta makes available, they will have greater safety, comfort and speed in their appointments.