Oscar Mayer • National Campaign Natural

This Oscar Mayer USA national campaign was driven by Mac Garry Bowen agency and was launched in 2017. At this time we were still working together with Rémy. MGB team was the sweetest and always enthousiast about the different propositions we made for them. They asked us a lot of veggies and typographies. How perfect is that for us !This campaign was about the launch of their new brand Natural. A less transformed products with more taste. The effect wanted was to have those printed papers you can find when you get a sandwich on the go. something yummy, crafty and simple.