Splashscreen illustration to celebrate Independence Day theme this month ✨

Early Iteration

At first ideation, I tried to bring the fun and the excitement of the independence day celebration. The final concept I want to preview are two characters enjoy with exciting vibrant in red and white~

But I think it won't work because for the splash screen we need assets that are less detailed -> fewer sizes -> fast to load, and not too crowded simply because we only have 3 seconds at max to look at the screen and to recognize the celebration message.

The final concept was about 'Moving Forward', to make it simple I chose one of the individual competitions that deliver the message best; Hias Sepeda (Bicycle decoration competition). To add more company brand personality, I tweak the flag into a transition swirl graphic.

---the illustration already rolled out on the the app latest update---

Hope you enjoy my work! Any feedback is welcome! °˖✧◝(⁰▿⁰)◜✧˖°

✨ Thank You ✨

===

I'm on Instagram

📧 aishaahya1@gmail.com