BEAR Alphabites Cereal

Me and a friend, Sarah Heal, collaborated on this project last year.
The brief was set by YCN to redesign the back of BEAR's Alphabites cereal, using letters as the theme on each box. The design should help children learn without feeling like they are doing so, in a crafty or educational way.

Full project can be seen here https://www.behance.net/gallery/15739507/YCN-BEAR-Alphabites-Cereal-2014