Bodhi

Logo proposal for Spa. The creative concept comes from the word Bohdi, which is a word meaning enlightenment.

🧘🏻‍♀️In Buddhist tradition, Siddhārtha Gautama (Buddha) was meditating under a fig tree when he gained knowledge of the four noble truths: the truth of unrest, the truth of the cause of unrest, the truth of the cessation or extinction of the cause of unrest, and the truth of the path leading to the extinction of unrest.

🖥️ Taking these notions, a simple, clean, lowercase typeface was used to represent simplicity and humility. The imago is a synthesis of the sacred fig tree formed by four elements, all symmetrical to represent balance and showing the heart shape characteristic of the leaves on this tree.

🎨 The color palette is based on nature and earth tones. The simplicity of the logo makes it easily recognizable in any size and format.